Privacy Policy

Southwest Merch ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, and protect your information, including your consent to receive SMS (text) messages from us.

1. Information We Collect

We collect the following types of personal information when you interact with us:

Name, email address, and phone number

Shipping and billing addresses

Order details and purchase history

Communication preferences (email/SMS)

Any information you provide through contact forms, account creation, or during in-person interactions


2. How We Use Your Information

We use your information to:

Process and fulfill orders

Provide order updates and customer support

Respond to inquiries or service requests

Send promotional offers, updates, and other communications

Improve our products and services

3. SMS/Text Messaging Consent

By providing your mobile number and opting in, you agree to receive SMS messages from Southwest Merch for the following purposes:

Order confirmations and tracking

Pickup and delivery notifications

Appointment reminders

Limited-time offers, sales, and promotions

Customer service responses

Message frequency may vary.
Message and data rates may apply based on your mobile carrier.

3.1 How We Collect SMS Consent

Consent is collected through:

Online forms and checkout pages with a consent checkbox

Text-based opt-ins using keywords (e.g., "START")

Verbal or written consent at in-person events or store visits

Paper or digital signups at pop-ups or trade shows

3.2 How to Opt-Out

You may opt out of SMS communications at any time by:

Replying STOP to any text message you receive from us

Contacting us at sales@southwestmerch.company

Calling us at (928-955-0048)

You will receive one final message confirming your opt-out. After that, no further SMS messages will be sent unless you re-subscribe.


4. Sharing Your Information

We do not sell, rent, or trade your personal information—including your mobile number—to third parties for marketing purposes.

We may share your information with trusted service providers for purposes such as:

Payment processing

Order fulfillment

SMS delivery services (e.g., Twilio, Klaviyo, etc.)

Website hosting and data storage

All partners are contractually obligated to keep your information secure and use it only as instructed.

5. Data Security

We take reasonable precautions to protect your personal information from unauthorized access, misuse, or disclosure. These include:

Secure server connections

Encrypted transmission of sensitive data

Access controls for internal systems

However, no method of transmission over the Internet or mobile networks is 100% secure.

6. Your Rights and Choices

You may request to:

Access, update, or delete your personal information

Change your communication preferences

Opt out of promotional emails or SMS messages

To exercise these rights, contact us at sales@southwestmerch.company.

7. Children’s Privacy

We do not knowingly collect or solicit personal information from anyone under the age of 13. If we learn we have collected personal information from a child, we will delete it promptly.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page and notify you where appropriate.

9. Contact Us

If you have any questions or concerns about this policy or your data, please contact us:

Southwest Merch
Email: sales@southwestmerch.company
Phone: (928-955-0048)
Website: southwestmerch.company